A shiver went down my spine this morning as I read the post “Facebook to Credit Newbies, Buy $1 get $4 free” on AllFacebook.com. Apparently, developers claim that Credits haven’t been reeling in enough paying users, so Facebook has come up with this promotion in an attempt to expand its base.My thoughts immediately turned to the businesses of cable and wireless. You know, the model where all the best deals go to NEW customers? This is due to the massive competition of for lucrative monthly revenue streams of new subscribers. And what happens when an existing subscriber calls in and asks for the same deal? You know the answer, not much. In reality, all that actually occurs is that subscribers are “trained” to follow these deals, and go to a new promotion from a different company when the current one ends.
